This is the tricky one … we made our work, then it was just getting people to buy it. It’s the brick wall we all hit at some point.
Three things people think when they’re walking past your stall or browsing your online shop.
1 – Do I like it?
2 – Will it fit in?
3 – Can I afford it?
If the answer’s yes to all three, you might get yourself a sale.
Truth is, it’s not about the pretty posters or the bunting … work will sell itself.
